case studies

Indian Sneaker Festival x
21 Savage

Indian Sneaker Festival x
21 Savage

Indian Sneaker Festival (ISF) – India’s biggest sneaker and street culture festival, bringing together top global and homegrown brands, music, and fashion. The 2025 edition was set to be the biggest ever, headlined by none other than 21 Savage, marking a historic moment for hip-hop in India.

Indian Sneaker Festival (ISF) – India’s biggest sneaker and street culture festival, bringing together top global and homegrown brands, music, and fashion. The 2025 edition was set to be the biggest ever, headlined by none other than 21 Savage, marking a historic moment for hip-hop in India.

Branding

For Indian Sneaker Festival 2025, we built a bold, culture-first identity that fused sneakers, streetwear, and music into one cohesive experience. The visual language was designed to feel fresh yet timeless — speaking to a new generation of sneakerheads and culture enthusiasts. Every touchpoint, from logos to on-ground setups, reflected the vibrant energy of the community.

Branding

For Indian Sneaker Festival 2025, we built a bold, culture-first identity that fused sneakers, streetwear, and music into one cohesive experience. The visual language was designed to feel fresh yet timeless — speaking to a new generation of sneakerheads and culture enthusiasts. Every touchpoint, from logos to on-ground setups, reflected the vibrant energy of the community.

Socials

We crafted a high-energy social media strategy that captured every side of ISF — from artist announcements to live behind-the-scenes moments. Through real-time content, artist integrations, reels, and brand showcases, we created a feed that felt immersive and unmissable, driving massive excitement and engagement throughout the festival journey.

Socials

Your answer here

Performance Campaigns

Campaign Goal:

Ticket Sales & Awareness

KPI:

CPC, Reach

Spend:

₹3+ lakhs

Results:

Drove 10k+ ticket sales through ads, and generated over 50M impressions.

Breakdown:

Performance marketing was built around a full-funnel strategy focused on awareness, engagement, and ticket sales. We used targeted Meta campaigns, leveraging artist hype and brand collaborations to drive high-quality traffic. With strong retargeting and optimization, we achieved outstanding reach, conversions, and sold-out phases across ticket categories.

*Some data might be ommited due to NDAs.

Performance Campaigns

Campaign Goal:

Ticket Sales & Awareness

KPI:

CPC, Reach

Spend:

₹3+ lakhs

Results:

Drove 10k+ ticket sales through ads, and generated over 50M impressions.

Breakdown:

Performance marketing was built around a full-funnel strategy focused on awareness, engagement, and ticket sales. We used targeted Meta campaigns, leveraging artist hype and brand collaborations to drive high-quality traffic. With strong retargeting and optimization, we achieved outstanding reach, conversions, and sold-out phases across ticket categories.

*Some data might be ommited due to NDAs.

More Projects

More Projects

Shashwat Sprachschule

Shashwat

Sprachschule

professional

designers

problem solvers.

professional

designers

problem solvers.

a high-talent-density team of design, marketing & tech professionals on a mission to facilitate rapid business growth for brands globally. We provide tailored, high quality solutions end-to-end.

a high-talent-density team of design, marketing & tech professionals on a mission to facilitate rapid business growth for brands globally. We provide tailored, high quality solutions end-to-end.